Sales and Patron Loyalty Manager United States | Salt Lake City Posted 15 Oct 2026 Admin jobs Production The Sales and Patron Loyalty Manager is responsible for overseeing sales efforts, inbound and outbound, for Utah Symphony | Utah Opera (USUO). This position reports to the Director of Patron Services and plays a vital role in growing USUO’s relationships with our audiences and increasing ticket sales revenue. The manager aligns sales strategies, pricing, promotions, and patron communications in the ticket office within the broader campaign timelines, goals, and messaging of the Marketing, Communications, and Patron Services department. Additionally, the manager works closely with Development staff on seasonal outbound telefunding efforts. This sales leader directly supervises the Group Sales Associate, with additional oversight of USUO’s front-line, customer-facing Patron Services Specialists and Patron Services Associates.
Please note: This position works in the ticket administration office at Maurice Abravanel Hall, 10 AM-6 PM, Monday-Friday; occasional evening and weekend work for performances is required.
ESSENTIAL RESPONSIBILITIES INCLUDE:
Design and implement comprehensive sales campaigns for both subscription packages and single tickets for USUO performances, aligning outbound/inbound efforts with the overarching marketing and communications campaign plans; identify timelines, establish goals, generate leads, and craft talking points, FAQs, and/or scripts to support Patron Services Associates and Specialists in sales calls and other patron communications.Proactively identify opportunities for outbound sales campaigns.Collaborate closely with Development Department to lead the outbound phone portion of the end-of-year fundraising campaign.Track campaign metrics, including call completion, revenue metrics and other KPIs, and patron feedback, reporting results and relevant insights to the team on a regular basis.Collaborate across the organization to align outbound/inbound sales and patron retention and loyalty efforts with company-wide projects and strategic initiatives.Track and analyze sales patterns and available revenue capacity for performances, and work closely with the Director of Patron Services and marketing colleagues in identifying opportunities to adjust pricing dynamically, create special offers, or implement additional promotional efforts and messaging to meet ticket revenue and volume goals.Support Vice President of Marketing & Communications and Director of Patron Services in creating sales projections for current and future fiscal years.Assist in developing performance packaging and pricing for subscriptions.Provide ongoing training to Patron Services Specialists and Associates on fundraising and sales strategies, including techniques to cross-sell, up-sell, and overcome objections; lead participatory training sessions and develop guides and other resources to elevate the team’s sales skills and confidence.Proactively develop additional opportunities for personal touchpoints with patrons to deepen their engagement with and loyalty toward the organization.As direct supervisor to the Group Sales Associate, guide work in developing prospecting tactics, retention strategies, and specific objectives for increasing group ticket purchases.Collaborate closely with Patron Services Manager to oversee, motivate, and delegate to Patron Services Specialists and Associates, with a specific eye toward exceeding ticketing revenue and fundraising goals.Serve as supervising manager in the ticket office at USUO performances, in rotation with other Patron Services leadership.Perform other duties as assigned and required.
REQUIRED EDUCATION/EXPERIENCE/SKILLS:
Bachelor’s degree in marketing, business, sales, or related field or equivalent experience.2+ years of experience in a similar role managing a sales or customer service team, preferably in a call center environment.Advanced understanding Date closing: 30 Nov 2026 VISIT WEBSITE
